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Dr. Meryem Altaf is a Lecturer in Business & Management at ÉëÒ÷Ö®Íõ, UK. She holds a PhD from Newcastle University, UK, and has over ten years of experience in higher education across the UK and Pakistan. Her research interests include corporate sustainability, strategic management, and stakeholder studies. Dr. Altaf has extensive experience in teaching management and research methods at both undergraduate and postgraduate levels and has contributed to research and administrative initiatives across several institutions. She is a multidisciplinary researcher with expertise in both qualitative and quantitative research methods.

Publications:

• Altaf, M., Davie, S., Khan, N. and Su, C., (2026). Towards an Integrated Approach to Corporate Sustainability: The Role of Multi‐Stakeholder Value Co‐Creation in the Food and Beverage Sector. Business Strategy and the Environment. 0, 1–19.  

• Arshad, M. and Altaf, M., (2026). Resource Passageways and Personal Resources: Influence of Cooperative Psychological Climate on Workplace Thriving. In Culture, Leadership, and Organizations (pp. 175-188). Academic Press.

• Rizvi, F., & Altaf, M. (2025). The Silent Strain: Workplace Ostracism, Emotional Exhaustion, and Employee Commitment. In Organizational Behavior: Current Science, Models, and Applications (pp. 359-384). Cham: Springer Nature Switzerland.
• Altaf, M., Khan, N.J. (2024). Business Ecosystem and Sustainable Innovative Practices. In: Trinh, V.Q. (eds) Climate Governance and Corporate Eco-innovation. Sustainable Finance. Springer, Cham. https://doi.org/10.1007/978-3-031-56423-9_10
• Altaf, M., & Khan, N., (2024). Indexicality, accountability, and reflexivity in ethnomethodology: sense-making of social actions of stakeholders for sustainable outcomes. In Sage Research Methods: Business. SAGE Publications, Ltd., https://doi.org/10.4135/9781529684155
• Altaf, M. (2022). Strategic communication: A tool to engage multiple stakeholders for corporate sustainability. Journal of Management and Research, 9(2), 95–117.
• Altaf, M., Khan, M., & Azhar, S. (2015). Role Of Dynamic Capabilities In Activity Mapping System Of An Organization. International Research Journal of Humanities, Engineering & Pharmaceutical Sciences, 2 (10), 8-15.
• Khan, M. W., & Altaf, M. (2015). Important dimensions influencing employee engagement in organizations of Pakistan. Journal of Business and Management Research, 9, 270-275.
• Khan, M., & Altaf, M. (2015). Use of practical wisdom through human capital in enhancing organizational innovativeness. Journal of Business and Management Research, 9, 261-269.
• Khan, M., & Altaf, M. (2014). Do Educated Societies Encourage Slavery? International Journal of Applied Research, 3, 151-165.

Work in progress:

• Antecedents, Moderators, Mediators, and Outcomes of Circular Business Models: A Systematic Literature Review (with Dr. Virginie and Meera)

• Corporate sustainability
• HEI Sustainability
• Multiple stakeholders
• Circular economy

• Sustainable Businesses
• Business Management
• Research Methods

• PhD (Management) from Newcastle University, United Kingdom (2017-2021)
• MBA (Finance) University of the Punjab, Pakistan
• BBA (Banking & Finance) University of the Punjab, Pakistan

• Research methods in business
• Fundamentals of Management
• Contemportry Issues in Sustainable Businesses
• Multinational Enterprise in Global economies
• Business Ethics and Sustainability

• Winner of Student Choice Teaching Award for Creative Teaching 2026
• Best Academic Team of the Year Award at the BAL Awards 2025
• Passed PhD in A1 category from Newcastle University, UK, without any corrections
• Student orator at Newcastle University congregation ceremony, Class of 2021

• Awarded with Newcastle University Business School (NUBS) PhD Studentship for three years
• Awarded with Covid-19 Impact Scholarship
• Won best PGR Poster Award competition at NUBS Research Day ‘Knowing Me Knowing You’ at Newcastle University, UK, 2019
• Member of self-assessment team for ATHENA SWAN ECU Gender charter certification at Newcastle University

Fellow Higher Education Academy (FHEA) by UK Professional Standards Framework for teaching and supporting learning in higher education 

AURORA advance HE 2026

Climate Fresk Facilitator from August 2024

Certified Carbon Literate

• Paper presentation on "Meeting in the middle: Embedding ESD in Business School" April 2026, ESD Exchange Conference, ÉëÒ÷Ö®Íõ, UK. 
• Paper presentation on "An integrated framework for corporate sustainability" June 2025, EURAM, University of Florence, Italy.
• Paper presentation on "A phygital Bricolage approach to nurturing future-fit business graduates" CABS LTSE 2025, Nottingham, UK. 
• Paper presentation on "The role of Equality, Diversity, and Inclusion (EDI) in delivering a sustainability agenda in Higher Education Institutions (HEIs) in the UK"  June 2024, EURAM 2024, University of Bath, UK

• Attended conference "Enhancing the Student Experience: The Challenges, Successes and Opportunities" at ÉëÒ÷Ö®Íõ, UK in Feb 2024
• Attended conference "Learning in Blocks: Evaluating the impact of immersive learning" at ÉëÒ÷Ö®Íõ, UK in Sep 2023
• Poster presentation on "Corporate sustainability: The role of value co-creation from multiple stakeholders’ perspective in the food and beverage sector of Pakistan", NUBS Research Day ‘Knowing Me Knowing You’ at Newcastle University, UK in 2019
• Paper presentation on "Towards corporate sustainability through multiple stakeholders' value co-creation: A critical review and unexploited prospects"  9th and 10th April, British Accounting and Finance Annual Conference in Birmingham, UK in 2019
• Paper presentation on "Impact of organizational culture on knowledge sharing in the educational sector of Pakistan", 21st and 22nd March, Contemporary issues in Business Management conference, Pakistan in 2018
• Paper presentation on "Knowledge Management Insight towards Enhancing Sustainable Development of an Organization in Changing Circumstances", 3rd and 4th FEB, MASCON, Pakistan in 2016
• Paper presentation on "Dynamic Capability from Knowledge Management Perspective: A Conceptual Framework", 3rd and 4th FEB, MASCON, Pakistan in 2016

Conference contributions:

• A proponent of the standing tracks, reviewer, and discussant at European Academy of Management Conferences (EURAM) from 2023-2025
• Conference organizer and session moderator of Doctoral conference on “Sustainable Development Goals (SDGs) and Doctoral research” held on 2-3rd March 2023 at The University of Management & Technology, Pakistan
• Conference organizer at MASCON conference arranged by Imperial College of Business Studies, Pakistan in 2016